Rubén Weinsteiner
YouTube, TikTok, Snapchat and Instagram remain the most widely used online platforms among U.S. teens
Pew
Research Center conducted this study to better understand teens’ use of
digital devices, social media and other online platforms.
The
Center conducted an online survey of 1,453 U.S. teens from Sept. 26 to
Oct. 23, 2023, through Ipsos. Ipsos recruited the teens via their
parents, who were part of its KnowledgePanel.
The KnowledgePanel is a probability-based web panel recruited primarily
through national, random sampling of residential addresses. The survey
was weighted to be representative of U.S. teens ages 13 to 17 who live
with their parents by age, gender, race and ethnicity, household income,
and other categories.
This research was reviewed and approved
by an external institutional review board (IRB), Advarra, an independent
committee of experts specializing in helping to protect the rights of
research participants.
Here are the questions used for this analysis, along with responses, and its methodology.
A
note on terminology: Our September-October 2023 survey asked about
“Twitter (recently renamed to ‘X’).” The terms Twitter and X are both
used in this report to refer to the same platform.
Despite
negative headlines and growing concerns about social media’s impact on
youth, teens continue to use these platforms at high rates – with some
describing their social media use as “almost constant,” according to a
new Pew Research Center survey of U.S. teens.
The survey –
conducted Sept. 26-Oct. 23, 2023, among 1,453 13- to 17-year-olds –
covered social media, internet use and device ownership among teens.
Here’s a look at the key findings related to online platforms:
YouTube
continues to dominate. Roughly nine-in-ten teens say they use YouTube,
making it the most widely used platform measured in our survey.
TikTok,
Snapchat and Instagram remain popular among teens: Majorities of teens
ages 13 to 17 say they use TikTok (63%), Snapchat (60%) and Instagram
(59%). For older teens ages 15 to 17, these shares are about
seven-in-ten.
Teens are less likely to be using Facebook and
Twitter (recently renamed X) than they were a decade ago: Facebook once
dominated the social media landscape among America’s youth, but the
share of teens who use the site has dropped from 71% in 2014-2015 to 33%
today. Twitter, which was renamed X in July 2023, has also seen its
teen user base shrink during the past decade – albeit at a less steep
decline than Facebook.
Teens’ site and app usage has changed
little in the past year. The share of teens using these platforms has
remained relatively stable since spring 2022, when the Center last
surveyed on these topics. For example, the percentage of teens who use
TikTok is statistically unchanged since last year.
And for the first time, we asked teens about using BeReal: 13% report using this app.
In
addition to asking teens about the types of platforms they use, we also
asked them how often they use five specific platforms: YouTube, TikTok,
Snapchat, Instagram and Facebook.
YouTube,
the most widely used platform measured in the survey, is also
frequently visited by its users. About seven-in-ten teens say they visit
the video-sharing platform daily, including 16% who report being on the
site almost constantly.
At the same time, 58% of teens are daily users of TikTok. This includes 17% who describe their TikTok use as almost constant.
About
half of teens use Snapchat and Instagram daily. A somewhat larger share
reports using Snapchat almost constantly compared with Instagram (14%
vs. 8%).
Far fewer teens say they use Facebook on a daily basis (19%), with only 3% saying they are on the site almost constantly.
Taken together, a third of teens use at least one of these five sites almost constantly – which is similar to what we found last year.
By gender
Teen girls are more likely than boys to say they almost constantly use TikTok (22% vs. 12%) and Snapchat (17% vs. 12%).
But
there are little to no differences in the shares of boys and girls who
report almost constantly using YouTube, Instagram and Facebook.
By race and ethnicity
We also see differences by race and ethnicity in how much time teens report spending on these platforms.
Larger
shares of Black and Hispanic teens report being on YouTube, Instagram
and TikTok almost constantly, compared with a smaller share of White
teens who say the same.1
Hispanic teens stand out in TikTok and
Snapchat use. For instance, 32% of Hispanic teens say they are on TikTok
almost constantly, compared with 20% of Black teens and 10% of White
teens.
How use of online platforms differs across demographic groups
While
some sites are commonly used among all teens, there are some
differences by gender, race and ethnicity, age, and household income.
By gender
Teen
girls are more likely than teen boys to say they use Instagram (66% vs.
53%). BeReal, TikTok, Snapchat and Facebook also are more commonly used
by teen girls.
On the other hand, teen boys are more likely
than teen girls to use Discord (34% vs. 22%) and Twitch (22% vs. 11%).
Similarly, a larger share of boys than girls use Reddit and YouTube.
By race and ethnicity
Eight-in-ten
Black teens report using TikTok, compared with 70% of Hispanic teens
and 57% of White teens. Racial and ethnic gaps are also present in use
of Twitter: Black teens are more likely than Hispanic or White teens to
be Twitter users.
When it comes to WhatsApp, Hispanic teens are more likely than Black or White teens to say they use the messaging platform.
BeReal is the only platform asked about that White teens are more likely to use than Black or Hispanic teens.
By age
Older
teens are more likely than younger teens to use many of the platforms
asked about, including Instagram, Snapchat, Facebook, Twitter, TikTok
and Reddit. For example, while 68% of teens ages 15 to 17 say they use
Instagram, this share drops to 45% among teens ages 13 and 14.
By household income
While fewer teens overall are using Facebook, our surveys consistently show that usage remains higher among teens in lower-income households.
For example, 45% of teens in households earning less than $30,000 a
year say they use Facebook, compared with 27% of those whose annual
household income is $75,000 or more.
Income gaps are also
present in TikTok use: Larger shares of teens in lower-income households
are users compared with those in the highest-income households (71% vs.
61%).
In comparison, BeReal is more commonly used among teens
in households earning $75,000 or more a year. Some 16% of teens in this
category say they use this app, compared with about one-in-ten whose
annual household income falls below $75,000.
How much time are teens spending online?
In addition to asking teens about their social media use, we also examined the amount of time they report spending online.
Nearly
half of teens say they use the internet “almost constantly.” This is on
par with what we found last year, but roughly double the 24% who said
this in the 2014-2015 survey.
Overall, more than nine-in-ten say they use the internet at least daily.
By race and ethnicity
As was true in previous Center surveys, the amount of time teens report spending online varies by race and ethnicity.
While
55% of Hispanic and 54% of Black teens report being on the internet
almost constantly, the share drops to 38% among White teens.
By age
Older teens ages 15 to 17 are somewhat more likely than younger teens to be near-constant internet users (50% vs. 40%).
Device usage: Smartphones, computers, gaming consoles and tablets
Today’s teens have several ways to go online, connect with others and find information.
Our
survey finds that most teens have or have access to a smartphone (95%),
a desktop or laptop computer (90%), or a gaming console (83%). A
smaller share – though still a 65% majority – say the same for tablets.
By household income
Smartphone
ownership is nearly universal among teens of different genders, ages,
races and ethnicities, and economic backgrounds. But having access to a
home computer remains less common for those in lower-income households.
Roughly
seven-in-ten teens living in households earning less than $30,000 a
year (72%) say they have access to a home computer. That share rises
among those whose annual household income is $30,000 to $74,999 (87%) or
$75,000 and above (94%).
Tablet ownership is also less common
among teens in lower-income households: 57% say they have access to a
tablet at home, compared with 67% of those living in the highest-income
households.
By gender
Most teen boys and girls report having access to a game console at home, but more boys say this than girls (91% vs. 75%).
Rubén Weinsteiner
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